Services marketing : text and cases




658.81
NAR



ASM11034
ASM11035
ASM11036
ASM11037
ASM11038
ASM12117
ASM12118

Nargundkar, Rajendra
Services marketing : text and cases / Rajendra Nargundkar . – 3rd ed. . – New Delhi : MGH, 2011
469p.
ISBN9780070682122

• Business Management
• Services Marketing
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