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Marketing management: planning, implementation and control

658.8
RAM

ASM8668
ASM8669
ASM8788

Ramasamy, V S
Marketing management: planning, implementation and control / v S Ramaswamy; S Namakumari . – 3rd. ed. . – New Delhi : Macmillan , 2008
748p.
ISBN9780333937198

• Business Management;
• Marketing Management

Namakumari, S

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Marketing management: planning, implementation and control