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Consumer behavior

658.83
SCH

ASM11620
ASM11621
ASM11907

Schiffman, Leon G.
Consumer behavior / Leon G. Schiffman, Joseph Wisenblit & S. Ramesh Kumar . – 11th ed. . – Noida : Pearson, 2018
508p.
ISBN9789332555099

• Business Management
• Consumer Behavior

Wisenblit, Joseph
Kumar, S. Ramesh

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Consumer behavior