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Fashion brands : branding style from Armani to Zara

746.92
TUN

ASM11780
ASM11781

Tungate, Mark
Fashion brands : branding style from Armani to Zara / Mark Tungate . – 2nd ed. . – London : Kogan Page, 2008
264p.
ISBN9780749456818

• Fashion Design
• Branding (Marketing)
• Advertising - In Fashion
• Fashion Mechandising

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Fashion brands : branding style from Armani to Zara