Marketing management: process and planning (Record no. 1531)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00517nam a22001937a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170515035209.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170515b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789380096148 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | GUP |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Gupta, R C |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management: process and planning |
| Statement of responsibility, etc. | R C Gupta; T C Jain |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | alfa Publication |
| Date of publication, distribution, etc. | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 304p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Business Management; |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing Management; |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Jain, T C |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | Collection code | Shelving location |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Amity University Kolkata Central Library | Amity University Kolkata Central Library | 05/15/2017 | 750.00 | 1 | 658.8 GUP | ASM1140 | 01/25/2023 | 01/09/2023 | 05/15/2017 | Books | |||||||
| Amity University Kolkata Central Library | Amity University Kolkata Central Library | 05/15/2017 | 750.00 | 2 | 658.8 GUP | ASM1141 | 01/13/2023 | 01/09/2023 | 05/15/2017 | Books | |||||||
| Amity University Kolkata Central Library | Amity University Kolkata Central Library | 05/15/2017 | 750.00 | 3 | 658.8 GUP | ASM1142 | 11/16/2023 | 11/07/2023 | 05/15/2017 | Books | |||||||
| Amity University Kolkata Central Library | Amity University Kolkata Central Library | 05/15/2017 | 750.00 | 1 | 658.8 GUP | ASM1143 | 01/13/2023 | 01/09/2023 | 05/15/2017 | Books | |||||||
| Not For Loan | Amity University Kolkata Central Library | Amity University Kolkata Central Library | 05/15/2017 | 750.00 | 658.8 GUP | ASM1144 | 05/15/2017 | 05/15/2017 | Books | Reference | Reference |