Commonsense direct marketing (Record no. 587)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00545nam a22002177a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20161219021854.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 161219b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0749425849 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 |
| Item number | BIR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Bird, Drayton |
| 245 ## - TITLE STATEMENT | |
| Title | Commonsense direct marketing |
| Statement of responsibility, etc. | Drayton Bird |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd rev. ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Kogan Page |
| Date of publication, distribution, etc. | 1998 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 372p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Business Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Fine Arts |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Direct Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | Collection code | Shelving location |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Amity University Kolkata Central Library | Amity University Kolkata Central Library | 12/19/2016 | 0.00 | 1 | 658.84 BIR | ASM10592 | 12/21/2017 | 11/23/2017 | 12/19/2016 | Books | |||||||
| Not For Loan | Amity University Kolkata Central Library | Amity University Kolkata Central Library | 02/16/2017 | 35.00 | 658.84 BIR | ASM10782 | 02/16/2017 | 02/16/2017 | Books | Reference | Reference | ||||||
| Amity University Kolkata Central Library | Amity University Kolkata Central Library | 02/16/2017 | 35.00 | 1 | 658.84 BIR | ASM10783 | 12/03/2021 | 11/05/2021 | 02/16/2017 | Books |