Treatise on consumer research ed. by Abhijit Pandit, Jayjit Chakraborty & Surjya Sikha Das
Material type:
TextPublication details: Delhi ABS Books 2020Description: 245pISBN: 9789387229594Subject(s): Business Management | Consumer Behavior | Consumer ResearchDDC classification: 658.834
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Amity University Kolkata Central Library Reference | Reference | 658.834 TRE (Browse shelf(Opens below)) | Not For Loan | D222 |
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| 658.83 SUD Marketing research | 658.83 TUL Marketing research: measurement and method | 658.834 2 ZAL How customers think | 658.834 TRE Treatise on consumer research | 658.8342 PAN Beyond consumer marketing: sectoral marketing and emerging trends | 658.8342 SOL Consumer behavior: buying, having and being | 658.8342 SWA Consumer behaviour in tourism |
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