658.8 CLO ASM8228 ASM8229 ASM8230 ASM8231 ASM8232 ASM8233 ASM8234 ASM8235 ASM8236 ASM8237 ASM8238 ASM8239 ASM8240 ASM8241 ASM8242 ASM8243 ASM8244 ASM8245 ASM8246 ASM8247 ASM8248 ASM8249 ASM8250 ASM8251 ASM8252 ASM8253 ASM8254 ASM8255 ASM8256 ASM8257 ASM9157 ASM10212

Clow, Kenneth E. Services marketing: operation, management, and strategy / Kenneth E. Clow; David L. Kurtz . – 2nd. ed. . – New Delhi : Biztantra, 2009 460p. ISBN9788177223767 • Business Management; • Service Management; • Marketing Management; • Service Marketing Kurtz, David L.