TY  - BOOK
AU  - Scott, David Meerman 
TI  - The New rules for marketing: how to use social media, blogs, news releases, online video, viral marketing to reach buyers directly 
SN  - 9788126526796
U1  - 659.2 
PY  - 2010///
CY  - New Delhi
PB  - Wiley 
KW  - Business Management;
KW  - Marketing Management;
KW  - Rules Marketing;
KW  - Social Networking;
KW  - Blog
KW  - Viral Marketing
ER  -