647 KOT ASM1060 ASM1061 ASM1062 ASM1063 ASM1064 ASM300 ASM301 ASM302 ASM303 ASM304

Kotlar, Philip Marketing for hospitality and tourism / Philip Kotlar; John T. Bowen; James Makens . – 6th. ed. . – New Delhi : Pearson, 2015 629p. • Hospitality Management; • Marketing Management; • Tourism; • Marketing, Hospitality and Tourism