TY  - BOOK
AU  - Ries, Al
AU  - Trout, Jack
TI  - Positioning the battle for your mind
SN  - 9780070533752
U1  - 659.1 
PY  - 2017///
CY  - Chennai
PB  - MGH
KW  - Journalism
KW  - Mass Communication
KW  - Advertising
KW  - Business Management
ER  -