TY - BOOK AU - Tungate, Mark TI - Fashion brands : branding style from Armani to Zara SN - 9780749456818 U1 - 746.92 PY - 2008/// CY - London PB - Kogan Page KW - Fashion Design KW - Branding (Marketing) KW - Advertising - In Fashion KW - Fashion Mechandising ER -