TY  - BOOK
AU  - Kumar, S. Ramesh (ed.)
TI  - Case studies in consumer behaviour
SN  - 9788131774489
U1  - 658.83 
PY  - 2013///
CY  - Delhi
PB  - Pearson
KW  - Business Management
KW  - Consumer Behaviour
KW  - Consume Behavior
ER  -