TY - BOOK AU - Pandit, Abhijit (ed.) AU - Chakraborty, Jayjit (ed.) AU - Das, Surjya Sikha (ed.) TI - Treatise on consumer research SN - 9789387229594 U1 - 658.834 PY - 2020/// CY - Delhi PB - ABS Books KW - Business Management KW - Consumer Behavior KW - Consumer Research ER -