TY  - BOOK
AU  - Dogra, Balram
AU  - Ghuman, Karminder
TI  - Rural marketing: concepts and practices
SN  - 9780070660007
U1  - 658.800 
PY  - 2012///
CY  - New Delhi
PB  - Tata McGraw Hill
KW  - Marketing management
KW  - Business management
N1  - Including Index
ER  -