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Advertising Management Rajeev Batra; John G. Myers; David A. Aaker by Batra, Rajeev | Myers, John G | Aaker, David A. Edition: 5th. ed.Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson 2013Availability: Items available for loan: Amity University Kolkata Central Library (24) Call number: 659.1 BAT, ... Items available for reference: Amity University Kolkata Central Library Not For Loan (2) Call number: 659.1 BAT, ... Not available: Lost (20).
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Strategic market management Aaker, David A by Aaker, David A. Edition: 7th. ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Wiley 2008Availability: Items available for loan: Amity University Kolkata Central Library (2) Call number: 658.8 AAK, ... Items available for reference: Amity University Kolkata Central Library Not For Loan (1) Call number: 658.8 AAK.
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Building strong brand David A. Aaker by Aaker, David A. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London Pocket Books 1996Availability: Items available for loan: Amity University Kolkata Central Library (2) Call number: 658.827 AAK, ... Items available for reference: Amity University Kolkata Central Library Not For Loan (1) Call number: 658.827 AAK.
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