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Services marketing : integrating customer focus across the firm Valarie A. Zeithaml & Mary Jo Binter

by Zeithaml, Valarie A | Bitner, Mary Jo.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi MGH 2003Availability: Items available for loan: Amity University Kolkata Central Library (4) Call number: 658.8 ZEI, ... Items available for reference: Amity University Kolkata Central Library Not For Loan (1) Call number: 658.8 ZEI.

Services marketing : integrating customer focus across the firm Valarie A. Zeithaml & others

by Zeithaml, Valarie A | Bitner, Mary Jo | Pandit, Ajay.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi MGH 2019Availability: Items available for reference: Amity University Kolkata Central Library Not For Loan (1) Call number: 658.81 ZEI.

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