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Services marketing : integrating customer focus across the firm Valarie A. Zeithaml & Mary Jo Binter

by Zeithaml, Valarie A | Bitner, Mary Jo.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi MGH 2003Availability: Items available for loan: Amity University Kolkata Central Library (4) Call number: 658.8 ZEI, ... Items available for reference: Amity University Kolkata Central Library Not For Loan (1) Call number: 658.8 ZEI.

Services marketing : text and cases Rajendra Nargundkar

by Nargundkar, Rajendra.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi MGH 2011Availability: Items available for loan: Amity University Kolkata Central Library (6) Call number: 658.81 NAR, ... Items available for reference: Amity University Kolkata Central Library Not For Loan (1) Call number: 658.81 NAR.

Services marketing : text and cases Harsh V. Verma

by Verma, Harsh V.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson 2012Availability: Items available for loan: Amity University Kolkata Central Library (4) Call number: 658.8 VER, ... Items available for reference: Amity University Kolkata Central Library Not For Loan (1) Call number: 658.8 VER.

Services Marketing K Rama Mohana Rao

by Rao, K Rama Mohana.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson 2009Availability: Items available for reference: Amity University Kolkata Central Library Not For Loan (1) Call number: 658.8 RAO. Not available: Checked out (1).

Services marketing : integrating customer across the firm Valarie A Zeithaml and others

by Zeithaml, Valarie A.

Edition: 4th. ed. Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGraw Hill 2009Availability: Items available for loan: Amity University Kolkata Central Library (15) Call number: 658.8 ZEI, ... Items available for reference: Amity University Kolkata Central Library Not For Loan (1) Call number: 658.8 ZEI. Not available: Checked out (1). Lost (74).

Services marketing Rajesh Bhatt

by Bhatt, Rajesh.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Commonwealth 2010Availability: Items available for loan: Amity University Kolkata Central Library (1) Call number: 658.81 BHA. Items available for reference: Amity University Kolkata Central Library Not For Loan (1) Call number: 658.81 BHA.

Services marketing : integrating customer focus across the firm Valarie A. Zeithaml & others

by Zeithaml, Valarie A | Bitner, Mary Jo | Pandit, Ajay.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi MGH 2019Availability: Items available for reference: Amity University Kolkata Central Library Not For Loan (1) Call number: 658.81 ZEI.

Integrated approach to services marketing theories and research insights Abhijit Pandit & Jayjit Chakraborty

by Pandit, Abhijit | Chakraborty, Jayjit.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Pune Eureka 2019Availability: Items available for reference: Amity University Kolkata Central Library Not For Loan (1) Call number: 658.8 PAN.

Services marketing : integrating customer across the firm Valarie A Zeithaml and others

by Zeithaml, Valarie A.

Edition: 5th. ed. Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGraw Hill 2011Availability: Items available for reference: Amity University Kolkata Central Library Not For Loan (1) Call number: 658.8 ZEI.

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