000 | 00596nam a22002297a 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20170504022148.0 | ||
008 | 170504b xxu||||| |||| 00| 0 eng d | ||
020 | _a9788177588507 | ||
082 |
_a659.1 _bBAT |
||
100 | _aBatra, Rajeev | ||
245 |
_aAdvertising Management _cRajeev Batra; John G. Myers; David A. Aaker |
||
250 | _a5th. ed. | ||
260 |
_aNew Delhi _bPearson _c2013 |
||
300 | _a768p. | ||
650 | _aBusiness Management; | ||
650 | _aAdvertising; | ||
650 | _aMedia | ||
700 | _aMyers, John G.; | ||
700 | _aAaker, David A. | ||
942 |
_2ddc _cBK |
||
999 |
_c1383 _d1383 |