| 000 | 00600nam a22002177a 4500 | ||
|---|---|---|---|
| 999 |
_c2251 _d2251 |
||
| 003 | OSt | ||
| 005 | 20190619100850.0 | ||
| 008 | 170714b xxu||||| |||| 00| 0 eng d | ||
| 082 |
_a659.1 _bLEE |
||
| 100 | _aLee, Monle | ||
| 245 |
_aPrinciples of advertising: a global perspective _cMonle Lee; Carla Johnson |
||
| 250 | _a2nd. ed. | ||
| 260 |
_aNew Delhi _bViva Books Private Limited _c2007 |
||
| 300 | _a427p. | ||
| 650 | _aAdvertising Management; | ||
| 650 | _aMedia Management; | ||
| 650 | _aJournalism; | ||
| 650 | _aMass Communication | ||
| 700 | _aJohnson, Carla | ||
| 942 |
_2ddc _cBK |
||