000 00605nam a22002177a 4500
999 _c992
_d992
003 OSt
005 20190619111539.0
008 170309b xxu||||| |||| 00| 0 eng d
020 _a0072471425
082 _a658.8
_bZEI
100 _aZeithaml, Valarie A.
245 _aServices marketing : integrating customer focus across the firm
_cValarie A. Zeithaml & Mary Jo Binter
250 _a3rd ed.
260 _aNew Delhi
_bMGH
_c2003
300 _a668p.
650 _aBusiness Management
650 _aMarketing Management
650 _aServices Marketing
700 _aBitner, Mary Jo
942 _2ddc
_cBK