000 | 00605nam a22002177a 4500 | ||
---|---|---|---|
999 |
_c992 _d992 |
||
003 | OSt | ||
005 | 20190619111539.0 | ||
008 | 170309b xxu||||| |||| 00| 0 eng d | ||
020 | _a0072471425 | ||
082 |
_a658.8 _bZEI |
||
100 | _aZeithaml, Valarie A. | ||
245 |
_aServices marketing : integrating customer focus across the firm _cValarie A. Zeithaml & Mary Jo Binter |
||
250 | _a3rd ed. | ||
260 |
_aNew Delhi _bMGH _c2003 |
||
300 | _a668p. | ||
650 | _aBusiness Management | ||
650 | _aMarketing Management | ||
650 | _aServices Marketing | ||
700 | _aBitner, Mary Jo | ||
942 |
_2ddc _cBK |