Building strong brand David A. Aaker
Material type:
TextPublication details: London Pocket Books 1996Description: 380pISBN: 9781849830409Subject(s): Business Management | Brand ManagementDDC classification: 658.827
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Amity University Kolkata Central Library Reference | Reference | 658.827 AAK (Browse shelf(Opens below)) | Not For Loan | ASM12770 | |
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Amity University Kolkata Central Library | 658.827 AAK (Browse shelf(Opens below)) | Available | ASM12771 | ||
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Amity University Kolkata Central Library | 658.827 AAK (Browse shelf(Opens below)) | Available | ASM12772 |
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| 658.81 STI Sales management: decision, strategy and cases | 658.81 ZEI Services marketing : integrating customer focus across the firm | 658.827 AAK Building strong brand | 658.827 AAK Building strong brand | 658.827 AAK Building strong brand | 658.827 KAP Strategic Brand Management | 658.827 KAP Strategic Brand Management |
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